Case Study: Win Rate is at 20%, and it wasn't the copy that was the problem.

A growth-stage SaaS company selling niche technology into a problem most companies ignore. Until it becomes a legal one. About one in five deals were closing, and everyone was convinced the sales team just needed better sales decks.

Product Marketing, AccessibilityNicole WightOctober 3, 2026audioeye, accessibility, product marketing

Your PMM Team Doesn’t Have a Messaging Problem. It Has an Alignment Problem.”

Most messaging problems are not actually messaging problems. They are alignment problems hiding underneath the copy. Here’s how to tell the difference before you rewrite the homepage again.

Product MarketingNicole WightSeptember 25, 2026product marketing

Healthy Church Summit 2026: What It Taught Me (and Why I'm So Excited for Tuesday)

A free online event helping church leaders build healthier ministries, stronger teams, and renewed momentum.

FaithNicole WightSeptember 19, 2026ministry brands, healthy church summit 2026

How Product Marketing Can Make Accessibility Part of GTM

Nicole WightSeptember 2, 2024audioeye, audioeyeq, accessibility

AudioEye's Accessibility Testing SDK

Nicole WightSeptember 2, 2024accessibility, audioeye, sdk

AudioEye Digital Accessibility Index Report

AudioEye's inaugural Digital Accessibility Index Report was featured in Forbes this week. #ICYMI, this report covers audits of 2 million pages across 40,000 enterprise domains across the web, highlighting some of the most inaccessible issues impacting people with disabilities every day.

AccessibilityNicole WightSeptember 8, 2023accessibility, internet, disability, audioeyeComment